News Releases Media Inquiry About HJMT
COMMUNITY OUTREACH

Topic: Human Interest
Industry: Community Outreach
Client: Enterprise Rent-A-Car
Date: 02/04/2010
Location: Cranford, CT
Contact:
Lisa Gordon

ENTERPRISE RENT-A-CAR RE-VAMPS SCHOOL IN HONOR OF MARTIN LUTHER KING JR. DAY

On Martin Luther King Jr. Day, local Enterprise Rent-A-Car employees joined students, teachers, parents and community members to support Jersey Cares in a revitalization project at P.S. 38 in Jersey City.

“Our day of service gave us the opportunity to ensure that future generations will know Dr. King's legacy and be reminded of it whenever they look at the murals we helped paint,” said Erica Smutko, Human Resources Manager for Enterprise Rent-A-Car in Cranford. “Through continuing Dr. King’s message of service, we hope to help the youth of our community break barriers and improve their lives.”

Enterprise employees, customers and business partners, such as Fed Ex and JP Morgan, participated in projects such as painting murals in the library, gym and various classrooms. Ms. Smutko and the Enterprise Rent-A-Car volunteer team worked together to decorate the gym walls with images designed to inspire the students of P.S. 38 to “dare to dream.”

Founded in 1957 and headquartered in St. Louis, Enterprise Rent-A-Car is an internationally recognized brand with more than 6,000 neighborhood and airport locations in the United States, Canada, the U.K., Ireland, and Germany. In addition, Enterprise of North America is part of a global strategic alliance with Europcar, creating the world’s largest car rental network.

There are more than 5,000 Enterprise offices located within 15 miles of 90 percent of the U.S. population, and local customers are picked up at no extra cost. Known for exceptionally low rates and outstanding customer service, Enterprise was named to BusinessWeek’s annual list of “Customer Service Champs” in 2007, 2008 and 2009. Enterprise also has ranked highest in customer satisfaction among airport rentals in 10 of the past 11 years, according to J.D. Power and Associates Rental Car Satisfaction Study. To minimize the environmental impact of car rentals, Enterprise not only offers customers the opportunity to offset carbon dioxide (CO2) emissions, but also to rent a hybrid vehicle in more than 30 major markets. For more information about Enterprise, visit www.enterprise.com.

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